How To Make The Most Of The Link In Your Instagram Bio

You have the option to put a link in your Instagram bio. However, you can only put one!

So, if you have a YouTube channel, blog and shop you want to promote, you can’t link them all separately in your bio.

In fact, you can’t link to them in captions either. The only other place would be a swipe-up story link. And that’s only if you have more than 10,000 followers.

So, it’s certainly good that we have a lifetime hack for this problem!

What To Link In Your Instagram Bio

Some people never use the link in their Instagram bio, and that’s perfectly fine. On the other hand, some people want to use the link for a dozen different things!

Most commonly, influencers, brands, and celebrities will link to their website. This encourages people to shop, sign up to newsletters, or read about new products or updates.

However, sometimes you need to change up that link in your Instagram bio.

For example, @kimkardashian currently has a link to a specific page on Vogue’s website.

Kim Kardashian West Instagram Bio

As time goes on, she’ll update the link in her Instagram bio to another piece of press she is involved in.

Other celebrities, like Katy Perry, currently has a link to her most recent single.

Brands, like Nike and Yankee Candle, have links to their online shop so that people will buy any products they see when visiting their Instagram page.

Using the link in your Instagram bio to encourage shoppers is a great idea! If you are a brand, you might be perfectly happy with one link.

However, for influencers like @bookishbronte, singers like @aliciakeys, and traveler @lilies_diary, one link isn’t enough.

Alicia Keys Instagram Bio

How To Best Use The Link In Your Instagram Bio

Since you only get one link in your Instagram bio, you want to do it right.

The best way to do that is to use Linktree.

Linktree is a free website that allows you to link a lot more in your Instagram bio.

This video they posted shows how using Linktree looks.

Basically, it’s a link in your Instagram bio which opens up a webpage with a bunch of other links. So if you’ve got a blog, website, new single, YouTube channel and shop, don’t worry. You can share all of that with your followers with one click!

For example, Alicia Keys’ Linktree opens up a long list of links.

Linktree For Alicia Keys List Of Links Against Alicia Keys Background

From this page, you can click on any of these links and be taken to a new website through a separate window.

If using the mobile Instagram app, you will stay in the app when viewing the Linktree and for most links. If leaving the app, Instagram will ask if you are okay to do so.

Certainly, it’s the ideal tool if you have lots of links to share!

If you need help managing small details like the link in your Instagram bio, don’t worry! Upleap can help. They’re experts in the small details and will help build your brand on Instagram. Click here to start your free trial.

💡 Related Post: How to post a link on Instagram

How To Use Linktree

Linktree is easy and free to use! Visit their website and get started.

You can sign up with your Instagram account and it keeps everything simple.

For free, you can get:

  • Unlimited links in your Linktree.
  • See the stats for how many times each link has been clicked.
  • Pick from a selection of Linktree themes.

Of course, if you have other requirements, you can upgrade for $6 a month.

With Linktree Pro, you get:

  • Priority support.
  • Capture your visitors email addresses with the email / newsletter signup integration.
  • More Linktree themes and complete customisation.
  • Remove Linktree branding.
  • See daily traffic.
  • Add thumbnails to each link.
  • And more!

For full details, click here.

You can upgrade or downgrade at any time.

Of course, we all love a good user friendly website and Linktree is just that!

Linktree Setup Page

Customising your Linktree is easy and fun. Pictured here, you can look closely at your links, titles, stats and more. In fact, if you need to remove a link for a short period, you can click the green slider and it will disappear temporarily.

Also, you can view the way your Linktree will look on a mobile device while you edit! This feature is great if you’re prioritising the aesthetic of your Linktree.

Linktree Settings Choosing A Colour

You can change the settings of your Linktree page under the Settings tab. of course, you can see your Linktree page as you flick through the themes! It’s a great tool for choosing the perfect theme.

We recommend using Linktree if you have lots of things to link! Even if you don’t, one tab in Linktree won’t do any harm. You never know if you’ll need to add more later. After all, it’s free!

By Beth McCallum

I'm Beth, a Scottish writer and bookworm. I'm currently agent hunting for my debut novel while running a candle business from my home. I obsess over dogs, Hamilton, chai lattes and recently, Harry Potter. I know, I'm decades late.

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